Let's work together to build a sales and marketing engine that drives results and helps your
business reach its full potential.
I create sustainable, data-driven sales and marketing strategies that drive long-term growth. With
a background in economics and statistical modeling, I bring a unique perspective to marketing that
emphasizes revenue growth backed by data.
Demonstrated ability to provide strategic direction, set goals, and lead teams to achieve marketing objectives aligned with overall business goals.
Proven expertise in developing and implementing successful brand strategies that resonate with target audiences, enhance brand awareness, and drive customer loyalty.
Strong analytical skills to gather and interpret data, derive actionable insights, and make informed marketing decisions to optimize campaigns, target audience segmentation, and drive ROI.
Effective leadership and team-building skills to recruit, mentor, and motivate marketing teams, fostering a collaborative and high-performance culture.
Proficiency in developing integrated marketing campaigns across various channels, including digital, social media, email, content, and traditional marketing, to maximize reach and engagement.
A deep understanding of industries, market trends, and customer behavior to identify opportunities, drive innovation, and develop strategic marketing plans that align with organizational objectives.
I drive market position & strategy. I harness the power of data to deliver impactful strategies. Leading with creativity and expertise, I optimize outcomes and build strong connections. Results-driven, I shape the future of education through dynamic and forward-thinking initiatives.
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I maximized brand growth through data-driven strategies and innovative martech technology. A visionary leader, I pioneered the convergence of marketing and technology, delivering exceptional results and shaping the industry's future.
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I drove revenue growth through strategic marketing initiatives. With a keen understanding of market trends and consumer behavior, I developed and executed impactful campaigns that enhanced brand visibility and drove customer engagement. My leadership and analytical skills ensured effective collaboration and delivered measurable results.
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I leveraged my expertise in online marketing strategies to drive measurable growth results. Through data-driven insights and innovative campaigns, I maximized brand exposure and customer engagement. I successfully utilized various digital channels, including SEO, SEM, and social media, to optimize conversions and achieve business objectives.
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Lead the Data and Strategy team to enhance the ability of the American Marketing Association, Colorado Chapter to collect and use Data to lead the marketing and outreach strategy of the chapter. Strategies include contract negotiation, technology vendor selection, CRM organization and Website organization and design.
I analyze 1st party data and reports to develop insights into the chapter and how we better fulfill our communities needs, aid in developing monthly dashboard for meetings, make alert and make recommendations to leadership based on findings, assist in meeting management (minutes, reporting, attendance) and perform other strategy and reporting needs as assigned.
Develop and advise content creation, Advise brand creation & Strategy and Advise in ongoing technical concerns and issues
Comprehensive certifcation in content marketing, search engine marketing, social media marketing, digital analytics, and digital business strategy. Skills certified include:
Certified in fundamentals of marketing, strategic planning, data analysis, creativity, communication, problem-solving, and leadership. The certification prioritized the following skills:
Strong focus on business fundamentals, including accounting, finance, marketing, and operations, along developing leadership skills. The degree prioritized the following skills:
Strong fundamentals of economics, quantitative reasoning, critical thinking, communication, problem-solving, research, leadership, and service learning.The degree prioritized the following skills:
Each brand is a portfolio company of Bailey's Consolidated Services Group
Bailey's Logistics is a highly reputable provider of a comprehensive full 3PL solution, catering to businesses seeking tailored and custom logistics services, encompassing warehousing, transportation, distribution, fulfillment, final mile delivery, strategic consulting, and an array of other specialized offerings to meet their unique requirements.
Bailey's Moving & Storage is one of the largest providers of moving solutions in the rocky mountain area. With offices in Utah and Colorado, Bailey's Moving & Storage can provide local, long distance and commercial moving solutions, as well as relocation services. It's one of the largest agents of Allied Van Lines and has operated since 1952.
Legacy Logistics is a highly reputable company known for its expertise in providing comprehensive freight and transportation brokerage services, catering to diverse needs such as dry van services for Full Truckload (FTL), Less Than Truckload (LTL), and International transportation.
Legacy Transportation is a highly reliable and customer-focused freight carrier, with a wide-reaching presence across the lower 48 US States, providing comprehensive transportation solutions for dry van cargo. Their specialized lift gate and white glove services ensure the safe and efficient handling of even the most delicate and valuable shipments, making them the preferred choice for businesses in need of secure and tailored freight transportation.
Bailey's Logistic Services stands out as a premier Final Mile Delivery company, renowned for their expertise in handling and installing large items with utmost precision and care. Their exceptional services have earned them trusted partnerships with esteemed companies, including General Electric, Traeger Grills, Maverik Gas Stations, and numerous others, further solidifying their reputation as a preferred logistics provider in the industry. With a commitment to excellence and a focus on customer satisfaction, Bailey's Logistic Services ensures seamless and reliable delivery solutions for businesses and brands of all sizes.
Coming Soon
Jake has been a huge asset... He led the desperately needed relaunch/redesign of our chapter’s website (amacolorado.org) - building the site map, page structure, content, and theme in record time to launch. We moved from a nearly dysfunctional site to a beautiful, and fully integrated website. Jake has set the chapter up for success for many years to come. In addition to the relaunch of our site, he has been an instrumental advisor to our chapter's marketing operations, tech stack, and analytics decisions. It has been a pleasure to work with and learn from Jake over the last 2 years. Jake is someone that you can count on to make things happen!
Marketing-Minded! This is what I think of when considering Jake's work for the AMA of Colorado.
Very few marketers are both analytical/technical and customer-centric/creative. This combination
of skills is what makes Jake a go-to when tackling any marketing challenge. Jake focuses on how
data can solve tough decisions and how those decisions play out with audiences. While good at
being retrospective, Jake doesn't get hung up on the past. He quickly takes what he's learned and
starts applying it to future situations.
Another thing that you should know about
working with Jake is that he is capable of mixing with a
variety of stakeholders to get the job done. Jake communicates easily with others and holds a calm
disposition even when work is stressful. A real asset to any team!
Jake has a knack for solving problems with a particularly effective blend of analytics, planning, and technology. He uses these talents across a wide variety of projects effectively and while simultaneously communicating their need and status to ownership. He is an exceptional addition to any project or organization.
Jake is a problem-solver. When he sees a problem to solve, he will dig in and, using all the technology and resources he can find, will find solutions that work. And he will stick with a project until successful completion. For example, Jake created a real-time delivery routing optimization tool that saved his company significant routing costs, using an advanced technology stack, much of which was self-taught. I highly recommend Jake.
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Made by Jacob Beckstead
